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Dental SEO Services

What the work actually covers, what it costs, and what no honest agency will promise you.

Dental SEO is the work that decides whether a patient searching for a dentist in your city finds you or the practice down the street. It is not a mystery and it is not magic. It is a fairly short list of things Google looks at, most of which are sitting unfinished on the average practice's profile and website right now.

This page explains what the work actually involves, what it costs, how long it takes, and what we do and do not promise.

Where patients actually find a dentist

There are three places, and they behave differently.

1. The map pack

The three practices Google shows on the little map at the top of the results take most of the clicks. This is why a beautiful website ranked fourth on the map can still feel like nothing is working: the patient never scrolls that far. They tap one of the three, glance at the star rating, and call. Getting into those three spots is a specific job with its own rules, and it is driven far more by your Google Business Profile than by your website.

2. Classic organic results

Below the map sit the normal blue links. This is where treatment research happens: how much do dental implants cost, is Invisalign worth it, emergency dentist open now. Practices that answer these questions on their own website pick up patients months before those patients are ready to book.

3. AI answers

Patients now ask ChatGPT and Google's AI summaries to recommend a dentist. Those systems pull from clear, well structured, consistent information about your practice. Most dental sites are not written in a way any AI can quote, so they are invisible in a channel that did not exist three years ago.

What dental SEO work actually covers

Google Business Profile

The single highest leverage asset a practice owns, and the one most often left half done. Primary and secondary categories, every treatment listed as its own service entry, real photos added monthly, accurate hours including Saturdays and holidays, the Q and A section seeded, weekly posts, and every review answered. None of this costs money to do. Almost nobody does it. Full detail here.

Local rankings and citations

Your practice name, address and phone number need to say the same thing everywhere Google looks. For dentists this is stricter than for other local businesses, because healthcare listings get cross checked against registry data such as NPI records. Old phone numbers from a previous owner, a former address, or a duplicate listing created years ago by a directory will quietly hold you outside the top three.

Website and on-page work

One page per treatment, not one page listing every treatment. A real emergency page, because emergency dentist near me is the search that books the same day. Prices, or at least price ranges, because patients search cost before they search you. A click to call button at the top of every page that is an actual phone link, not a picture of a number. Schema markup so search engines and AI tools can read what you do.

Reviews

Not just the count. The rhythm. A practice collecting four reviews a month for a year looks alive; one that collected forty in a single week two years ago does not. We build the asking system into your existing checkout and follow up flow, and we reply to every review in a way both patients and Google can read.

Reporting that means something

Monthly, tied to new patient enquiries rather than a list of keywords that went up. If a number moves we tell you why. If nothing moved we tell you that too.

What we do not do

We do not guarantee rankings. Nobody can. Any agency that does is either inexperienced or planning to manipulate something, and manipulation lands on your profile, not theirs. We have cleaned up after exactly that.

We do not buy reviews, run click bots, or use private blog networks. A suppressed profile takes months to recover, and you rank at nothing while you wait.

We do not work with two practices in the same area. If we take you on, we are not helping your neighbour compete with you.

How long it takes

Profile and citation work produces the first visible movement fastest, often inside sixty to ninety days. Website content and authority build more slowly and keep compounding. A suppressed or penalised profile takes longer, sometimes six months or more, because Google has to relearn that the signals on your listing are genuine.

Anyone quoting you a fixed timeline for a fixed position is guessing.

What it costs

OptionPriceBest for
Local SEO Fix (one time)$397Profile optimisation, citation cleanup, NAP and NPI correction, plus a before and after geo-grid report. Fixed scope, no contract.
Starter$799/moA single practice starting to get found locally.
Growth$1,499/moPractices ready to own their local market.
Authority$2,499/moMulti location practices or highly competitive areas.

Everything is month to month. One implant or Invisalign case is often worth $3,000 to $6,000, so a single extra patient a month usually covers the plan several times over. That is the honest arithmetic behind the pricing, not a promise about volume.

How we start

With a free audit. We search like a patient in your city, run a geo-grid scan of your map visibility, look at your profile and your website, and come back with the three things holding you back, ranked by impact. You keep it whether or not you hire us.

Common questions

Do you only work with dental practices?

Yes. Only dental. That focus is the point: after enough dental campaigns you stop guessing and start recognising the same three or four things holding a practice back.

Do you work outside the US?

Yes. We work with practices worldwide. Local search behaves the same way in every country: the map, the reviews, and the searches patients in your city actually type.

Do I need to change my website?

No. We work with what you have. If something on it is costing you patients we will show you in the audit and we can handle the fixes, but a rebuild is rarely the first thing that needs doing.

How do I know it is working?

Monthly reporting focused on new patient enquiries, plus a geo-grid report you can open yourself and check independently. And with no contract we have to keep earning the next month.

What is a geo-grid report?

A scan that checks your map position from dozens of points across your city instead of one. It shows how far from your front door you stop appearing, which a single ranking screenshot can hide.

How much does dental SEO cost?

A one time Local SEO Fix is 397 US dollars. Monthly plans are 799, 1499 and 2499 US dollars, billed month to month with no contract.

See where your practice really stands

A free audit: your real map position, the searches you are missing, and the three things holding you back. Yours to keep either way.

Get My Free Practice Audit